At some point, daily life will go from FUBAR back to good old TARFU. When that happens, do you want to continue with the businesses you love and rely on, or will you find them on Boot Hill between Sears and Toys “R” Us? Your review might make the difference. Supporting businesses that do a good job is always a […]
Blake Denman is the President and Founder of local SEO agency, RicketyRoo Inc. In this article, Blake will explain just how you can help your business stand out from the rest by finding your own unique benchmark. You’ve spent a lot of time figuring out all the keywords you want to rank for. Now what? Your goal is to increase […]
Do you know how to protect your reputation online? Although the Internet has been around for quite a while, it’s still a bit of a Wild West. People can say – and post – almost anything. Unfortunately, a lot of the audience will believe headlines and soundbites, without checking out the real truth of the matter. The good news is […]
Moz is known and loved by many in the SEO community not only for their tools, but also for the ways they’ve contributed to SEO education via their blog, Whiteboard Fridays, Search Ranking Factors study, and more. We caught up with Moz’s Sarah Bird and Rob Bucci to learn about what they’ve been working on and trends they’re seeing in […]
Over the years, we’ve seen Google add so much stuff to the search results that we’ve concluded Google doesn’t even want searchers to click through to your website, because (Google assumes) everything people want to know is right there in the search results. Some smart people in the local-search space have called that slow transformation “Google as your new homepage.” […]
It’s a tough time for everyone, but local businesses and their suppliers are going to be some of the hardest-hit by the outbreak of Covid-19. However, it’s not all doom and gloom – we’ve all had to think in ways we never have before, and for some that means being more kind and more creative. This has led to tech […]
As a small business, COVID-19 probably has you on your heels. It’s a shock to everyone, and having most of Canada shutting down non-essential businesses means that you’re probably losing customers. Well, you’re losing customers in the physical storefronts. The truth is, you may be growing if you look at your online sales. You want to make sure you take […]
A review rating increase of just 0.1 stars can boost a location’s online conversion rates – such as phone calls, website clicks or requests for directions – by 25%, according to new report from location marketing firm Uberall released yesterday. A 25% rise in conversion can “also mean a 25% increase in foot traffic every day,” said Uberall SVP of […]
How to find keywords for SEO are as follows – Step 1:Study your niche Before discovering what are the best keywords to optimize your page, it is best to start by digging deeper to learn more about your topic or niche. It can give you innovative ideas and help you discover angles for your SEO and marketing strategy that you […]
While everything and everyone is on lockdown, how can a “local” business still bring in a little revenue? How can you set yourself up for a strong comeback? And how can you do it from your yurt? As you might guess, you do it by offering an online or “tele” version of at least one of your services. Customers / […]